Greece Outside In: Chobani just confidentially filed to go public. Here's how the Greek yogurt maker took off on its grassroots and cause-led marketing.

Friday, July 16, 2021

Chobani just confidentially filed to go public. Here's how the Greek yogurt maker took off on its grassroots and cause-led marketing.

"This [is] how engaging Chobani is." Founded in 2005, Chobani has become synonymous with Greek yogurt in the US and has gained market share, getting incumbents to follow and branching out to ...

READ THE ORIGINAL POST AT markets.businessinsider.com

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Welcome, 77 artists, 40 different points of Attica welcomes you by singing Erotokritos an epic romance written at 1713 by Vitsentzos Kornaros

Friday, July 16, 2021

Chobani just confidentially filed to go public. Here's how the Greek yogurt maker took off on its grassroots and cause-led marketing.