Minneapolis Star TribuneYoplait Calls Out Chobani by Name in Greek Yogurt Taste Test CampaignAdAge.comAfter struggling to gain share in the Greek yogurt segment, Yoplait is taking the gloves off with a new campaign that calls out category leader Chobani by name. One TV ad in the campaign, called "The Yoplait Greek Taste-Off," declares that "people ...
General Mills makes big push in Greek yogurtMinneapolis Star Tribune
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